Clothing Brand - Own Project
This was a personal project which was the beginnings of a clothing brand with an emphasis on the outdoors and exploration. Something that someone could put on to go hiking and feel like a badass.
The chose the name after i saw how the words abbreviated as HGHST HGHTS looked.
I started with simple “fabric patch” style designs which eventually lead to the mountain range idea. One I decided I wanted mountain ranges to represent the brand (which made sense given the name), it was a matter of refining the design. Eventually I realised the cleanest version was without a frame or borders and lay in just the negative space.
A small run of beanies were made & sold, but the project is currently on hold.